A few simple steps and automated processes are all it takes for hotels, restaurants, casinos, amusement parks, museums, zoos, and other tourism establishments to start gathering actionable insights to make smarter, data-driven decisions.
Whether it’s an elegant art exhibition, a rocking music show, or a trendy food and wine expo, you need to know how many people are at your event to optimize traffic flows, improve service levels, implement security measures, manage queues and plan and market future events more effectively.
Learning how to engage customers from different demographic profiles more effectively is proving to be a significant benefit for retail stores, and footfall counting technology is the key to unlocking those benefits.
A retail analytics solution uses non-invasive and anonymous customer tracking sensors to monitor how many people are coming through your doors, what their age and gender is, where they browse, what products they are interested in, how much time they spend, and much more.
Shopping malls are now capitalizing on smart technologies to boost conversion rates and revenues and enhance customer journeys for more compelling and satisfying shopping experiences. Footfall counting and retail analytics is their secret weapon to remain competitive in the digital economy.
This article will explore why real-time occupancy counting matters in 2021 and how it’s helping retail stores and commercial enterprises remain competitive while providing a safe and pleasurable shopping experience for their in-store customers.