Based on a representative sample of our customers’ traffic data, the Danish shopping malls felt an increase of 3% this year compared to Black Friday in 2018.
Although the term ‘footfall counting’ seems self-explanatory, it involves advanced technology and data analytics that does far more than simply counting feet.
When installing real-time occupancy counting devices in strategic areas, you will know how many people are in an area at any given time.
Queue management is essentially an alert system connected to a footfall counting sensor that quantifies queue demand in real-time and notifies staff when certain predetermined variables such as queue length or time are exceeded.
All companies and organizations that deal with data relating to European citizens must comply with the principles set out by the General Data Protection Regulation (GDPR).
Footfall counting analytics has been the perfect solution to understand how people move and their impacts over queue length, dwell time inside stores, peak times, etc.